Nowadays special oudhs are often like buying luxury Swiss watches with waiting lists. You must establish a rapport with the collector or distiller, who often have decades of experience and no shortage of clientele waiting patiently to purchase. Usually one must also have a purchase history and an established relationship with the vendor, followed by the act of convincing them to part with their precious gems toward your direction. Simply put, money on its own isn't enough.

There are many similarities between fine watches and oudh. They are both exquisite items with much heritage and history behind them, whilst avid collectors are keen to consistently bolster their collections and purchase the new releases from their favourite luxury brands. They can both be described as "investments" or assets which do not depreciate such as fine wine or art and other rare collectibles. 

Just as watches are handed down often from one generation to the next, so too are rare oudh oils. With some oils spanning back generations, having been kept by collectors and merchants on their shelves for decades. Whether it was for investing or simply collecting the finest examples of oudh, this has been integral in preserving the oils of old, and allowing us to have rare and vintage oils in pristine condition today.

Today these oils go for eye watering amounts of money, figures which their original owners perhaps did not ever imagine they would reach.